PROJECT: Alla Prima Skin Care Packaging
CLIENT: SFMOMA (School Project)
DELIVERABLES: Packaging for 5 bottles, two alternative items, and an in-store display.
PHOTOGRAPHY: Elizabeth Dean
"Alla Prima" is an artist's phrase, which means "to have your materials ready". As any woman knows, you must have your materials and canvas ready before painting - that's where SFMOMA's Alla Prima comes in.
The inspiration for this look comes from the SFMOMA's interior space - their beautiful black and gray granite striped staircase.